Women

Rising

together at 50

Join and win over 50,000 prizes and many surprises.

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We’ve selected the first 10,000 winners of our 50,000 prize extravaganza! From free flights to bonus Etihad Guest Miles, make sure to check your email to see whether you’re a winner. 

The year of the 50th

Celebrating the year of the 50th

The year of the 50th marks 50 years since seven founding fathers united in peace to form the UAE; a nation shaped by values and sacrifice, and propelled forward by innovation and inclusivity.

Rising together at 50 is our celebration of that remarkable journey and the incredible growth of a country and its people.

From free flights and bonus Etihad Guest Miles, to discount vouchers for experiences across Abu Dhabi; we’re giving away 50,000 prizes to celebrate 50 years of the UAE.

This is the country we’re proud to call home, and we can’t wait to celebrate with you.

Our commemorative journey

Rising together at 50 celebrates 50 years of the UAE, with a series of activities spanning across three phases that run from 6 April 2021 to 31 December 2021.

Emirati standing on a boat

Legacy of a nation

A voyage back in time, reminiscing on the nation’s past and how far it has come. In the past 50 years, the people of the UAE have experienced so many moments and cherished so many memories. We will uncover and share these untold treasure troves.

Discover more

woman drawing flowers on a wall

Values that unite

Honouring the deeply ingrained values that form the basis of this country’s glorious past and continue to shape its future. We will collaborate with expressionists from different walks of life, as they laud these principles through their unique art forms.

tourist with an Emirati

Hosting the world

Hospitality is an intrinsic part of the Emirati culture. All who call this land their home feel great pride in sharing these experiences with the people they care about. We are immensely proud to be the hosts of the UAE to the world.

Sign up to win 50,000 prizes

We’re giving away 50,000 prizes to celebrate 50 remarkable years of the UAE; from free flights to discount vouchers for experiences across Abu Dhabi.

To be the first to hear about our exclusive offers and competitions, sign up now.

UAE year of the 50th 

His Highness Sheikh Khalifa bin Zayed Al Nahyan, President of the United Arab Emirates, declared 2021 “The year of the 50th". Let’s rejoice together and call upon our citizens and residents to celebrate 50 years of realised ambitions and fulfilled dreams.