31 May 2015 13:00
Etihad Airways has launched an exclusive Twitter account to engage with Gold and Platinum members of its frequent flyer program – Etihad Guest, on the popular social media platform.
The Etihad Premium Twitter channel provides a
dedicated online touch-point for Etihad Guest Gold and Platinum members
to gain access to a range of exclusive benefits such as privileged
content, tailored news and offers, and prioritised round-the-clock service in
English and Arabic, including a five minute response time and
retrospective mileage claims.
Selby, Etihad Airways’ Head of Social Media, said: “We are excited to be the
first airline in the world to launch a Twitter account dedicated for
its top-tier frequent flyers.
new channel aims to enhance the experience of our most valued guests by
offering them a personalised service and delivering a range of unique
also allows Etihad Airways to create highly-focused campaigns and
build stronger relationships with its premium audience through meaningful
sign up, Etihad Guest Gold and Platinum members need to email firstname.lastname@example.org with a copy of their Etihad Guest Card, and also provide their
date of birth, post code and Twitter user name.
Once verified, members will be able to
on Twitter and stay up-to-date with the
latest activities on the account.