We choose to


Innovation is not just a buzz word to us. We are proud to be an airline that values and encourages innovation from within our organisation, and through our global network of partners. 

Work with us

Specialise in new technologies or think you’ve found the answer to a seamless travel experience? 

Join our network of global partners. We want to hear from motivated start-ups and businesses who believe in our mission to give our guests choice and a truly unique travel experience, while improving the way we work at Etihad. 

Innovation through building,
testing and pivoting

Etihad’s Innovate Lab supports and accelerates the delivery of promising ideas and projects with streamlined governance, seed funding, dedicated resources and an external network of partners.

We provide the optimal conditions to deliver proof-of-concepts, prototypes, pilots and minimum viable products across Etihad. 

Startup Runway

Together with Plug and Play, we have launched Abu Dhabi’s first travel and hospitality accelerator, inviting global start-ups to help us drive innovation and entrepreneurship across our industry.

Learn more


We’ve partnered with Tencent to launch our own mini program on China’s popular messaging platform, WeChat. The programme will let us interact with guests without the need for them to download a separate app or interface. 

Lets chat

Autonomous wheelchairs

We’re committed to making travel more accessible and inclusive, and are proud to have launched an innovative trial of autonomous wheelchairs at Abu Dhabi International Airport. In collaboration with Abu Dhabi Airports Company, Whill and SITA, the WHILL ‘Autonomous Drive System’ wheelchairs let our guests move around the airport with even more freedom and flexibility. 

Virtual cabin tour

Take a virtual step into our cabins with our new 3D tour, available in both our Boeing 787 Dreamliner and the Airbus A380. 

Take a 3D tour

Jet Lag Adviser

Etihad is proud to be the first airline to trial Panasonic’s new wellness solution, Jet Lag Adviser. 

The Jet Lag Adviser uses artificial intelligence to produce personalised jet lag plans to help passengers reduce jet lag.

Less jet lag

We’ve partnered with easyJet 

Plans to fly the world? We’ve teamed up with easyJet to extend our network even further and help you do just that. The new partnership means that you can buy tickets from almost 70 European cities to Abu Dhabi, and connect to an Etihad Airways flights from 10 different gateways in Europe. 

Time for a city break



Etihad made history by flying the world’s first commercial flight using a portion of locally produced biofuel, a project of the Sustainable Bioenergy Research Consortium (SBRC).

Go green

Find us in the HUAWEI AppGallery

The Etihad Airways app has landed in the HUAWEI AppGallery! An airline first in the Middle East, the addition of the app to HUAWEI’s official app store means that more than 390 million people worldwide can now make travel plans quickly and easily straight from their mobile phones. And that’s only the beginning …

Tell me more

Innovation success stories

Find out what’s happening across the world of Etihad. Read our latest news and stay up to date with our newest products and services. 

Our partners in innovation