Abu Dhabi, United Arab Emirates – Etihad Airways has signed a commercial agreement with Warner Bros. World Abu Dhabi, the world’s first Warner Bros. branded indoor theme park, announcing a three-year partnership encompassing several collaborations aimed at increasing tourism to Abu Dhabi.
Opening on 25 July, Warner Bros. World Abu Dhabi will
complement the wide range of award-winning leisure and entertainment
attractions already on offer on Yas Island, reinforcing the island as a
Kamark, Etihad Airways Chief Commercial
Officer, said: “We are delighted to be the official
airline partner of Warner Bros. World Abu Dhabi. We continually look for ways to showcase the very best
of Abu Dhabi as we bring international tourists from around the world to our
home. This relationship will solidify our commitment in ensuring our guests
have a memorable travel experience in the air and on the ground.”
As airline partner, Etihad Airways will work closely with Warner
Bros. World Abu Dhabi on areas of brand partnership, marketing, inflight
programming, and travel trade support.
Olivier Garaïalde, CEO Farah Experiences, said: “The opening of
Warner Bros. World Abu Dhabi is a key milestone within the leisure scene in Abu
Dhabi, and will further reinforce Yas Island as a world-class leisure and
entertainment hub. We are confident that through this strategic partnership, we
will co-create experiences which will showcase our distinctive destination to
Warner Bros. World Abu Dhabi will feature a total of 29
state-of-the-art rides, interactive family-friendly attractions and unique live
entertainment across six fully immersive lands.
From the action and adrenaline-fuelled adventures of DC to the wacky and wonderful world of Warner Bros.
Animation - the 1.65 million sq. ft. park will offer captivating and
interactive experiences, bringing together some of the world’s most iconic
characters and stories under one roof for the first time in the region.