It has been a month of milestones for Etihad Cargo. The freight division of Etihad Airways recorded its busiest month ever in October, uplifting 53,785 tonnes of cargo and surpassing its previous best, achieved in November 2014, by 501 tonnes.
This reflected growth in perishables traffic from Africa, US inbound
and outbound traffic, and volumes from Europe to Asia Pacific.
Just a few days after
achieving this record, Etihad Cargo enrolled its 4,000th member into
its CargoConnect loyalty programme.
David Kerr, Senior
Vice President of Etihad Cargo, said: “Customer loyalty plays a big part in the
success of Etihad Cargo operations worldwide. We’re delighted to have the
ongoing support and commitment of our partners who have contributed to the
record levels of uplift during October.”
CargoConnect members
earn one
mile for every US$2 net revenue on General Cargo and four miles for every US$2
net revenue on Premium Cargo. Miles can be redeemed for a range of things from
office equipment to flights to smart phones, and more.
The programme has
achieved a redemption rate of 30 per cent so far in 2016, one of the highest
amongst similar loyalty reward schemes in the industry.
To mark the
achievement, Etihad Cargo hosted a ceremony during this past weekend’s 2016 Formula 1 Etihad Airways Abu Dhabi Grand Prix
with the 4,000th customer, Kerry Logistics. Sammy Mak, Senior Vice
President Logistics and Carrier Procurement at Kerry Logistics, accepted
150,000 CargoConnect miles as a token of recognition on behalf of his company.