Students from NYU Abu Dhabi win Etihad’s Fikra university competition.
After three months of successful roadshows to universities across the UAE and over 280 entries, six finalist teams attended the Demo Day at Abu Dhabi Youth Hub and presented their ideas to a judging committee that included Tony Douglas, Group Chief Executive Officer, Etihad Aviation Group, other Etihad Aviation Group chiefs and executives from competition partners Cognizant, IBM and SAP Middle East & North Africa.
Vladyslav Cherevkov, Teona Ristova and Sangjin Lee, Team We Love
Layovers from NYU Abu Dhabi emerged as the winners, thanks to their idea allowing
guests to book a stopover in Abu Dhabi at the last minute, even as late as
while they’re flying. Guests will be able to select a variety of stopover
options from within the in-flight entertainment system and using a QR code,
book and pay for their stopover activities. Each guest can book with confidence
as the last-minute stopover comes with a “back in time” guarantee so they won’t
miss their connecting flight.
Tony Douglas, Group Chief Executive Officer, Etihad Aviation Group
commented on the talent at the Demo Day, saying, “The quality of ideas
presented was impressive, most focusing on finding efficiencies in how we
operate, while simultaneously providing a truly seamless experience for our
guests. After today, I’m confident that the innovators who participated in our
Fikra University competition have bright futures ahead of them, filled with
opportunities in their chosen field. Personally, I can’t wait for these young idea-preneurs
to join the workforce and begin to make an impactful difference for the good of
The winning idea will now be developed for real-world
implementation and the winning team will attend a week-long course at the
Global School for Entrepreneurship in The Netherlands. All shortlisted team
members will receive opportunities to intern with Etihad and the Fikra
University programme partners which include Cognizant, IBM and SAP Middle East
& North Africa.
Before making their final Demo Day pitch, teams participated in an
intensive three-day Fikra Bootcamp at the IBM Innovation & Industry
Solution Center in Abu Dhabi to deep-dive into their ideas and shape them ahead
of their pitch. The finalist teams were made up of 17 students from Abu Dhabi
University, New York University Abu Dhabi, American University of Sharjah and
Middlesex University Dubai.