You are here:

We have a positive impact wherever we land

Emirati Etihad Airways Aircraft Engineer

We create a strong economic impact in each market into which we fly: direct, indirect and catalytic.

We employ staff in every market, while the many thousands of tourists and business people we bring into markets deliver millions in economic benefit.


Etihad Airways invests more than US$6 million a year in cooperative marketing with tourist boards around the world.

Etihad Airways’ partnership model increases tourism

United States of America

We’re working with state governments, Convention and Visitors Bureaus, local merchants, travel agents and tour operators. In May 2015, we announced a new partnership with Brand USA, a destination marketing organisation for the United States, highlighting our commitment to boosting tourism to the USA from points across our extensive global network.

United Kingdom

We have a three year partnership with VisitBritain valued at GBP 2 million to increase visitor numbers from the Asia Pacific and Middle East regions.


Germany is now one of our largest travel markets. We carry hundreds of thousands of tourists to Germany every year.


Etihad Airways and Alitalia have a worldwide campaign to encourage those of Italian heritage to visit Italy during Expo Milano, which takes place in 2015, with special travel deals.


Etihad Airways and Tourism Australia quadrupled their efforts in the 2014/15 season for their strongest ever campaign together. The AUD 12 million campaign partnered Etihad Airways, Tourism Australia and our partner Virgin Australia and included Adelaide, Darwin, Cairns and smaller regional cities.

Etihad Airways’ partnership model is enabling economic growth

Etihad Airways is a proud partner of many American corporations.
  • Firm orders for more than 120 Boeing aircraft announced, including more than 70x 787 Dreamliner and 25x 777X aircraft with current list price of US$ 37 billion*
  • Southlake Texas; Etihad Airways’ largest ever single technology investment, awarding Sabre Travel Technologies, covering customer service in every market we serve.  Contract: 10 years, US$1 billion
  • Miami, Florida, & Tucson, Arizona; B/E Aerospace manufactures seats and galley equipment for our long haul aircraft. Contract: US$350 million
  • Firm orders announced for than 250 GE aircraft engine purchases. Contract: >US$5 billion*
  • Lake Forest, California; Panasonic manufactures Etihad Airways inflight entertainment technology. Contract: US$55 million
  • More than 200 GE aircraft engine purchases announced in the last five years. Contract: >US$2 billion*

*based on 2014 list prices

As a major investor in European airlines and in the supply chain, Etihad Airways makes a significant contribution to local economies.
  • Since 2003, we have committed EUR 30 billion in orders for 189 aircraft with Airbus
  • EUR 370 million worth of contracts and commitments with a range of European aviation companies and suppliers, including Rolls Royce, CFM and Zodiac Aerospace and others
  • 165 Rolls Royce Trent aircraft engine purchases announced in the last five years. Contract: >US$ 3.3 billion*
  • More than US$32 billion (at 2014 list prices) in more than 140 Airbus aircraft purchases announced in the last five yearsContract: >US$32 billion*
  • In 2013, Etihad Airways passengers paid EUR 95 million in taxes to European authorities and spent EUR 100 million on operating expenses in Europe, including handling charges, catering, landing and parking charges, crew layover, and aircraft maintenance
We’re proud of those numbers because they represent jobs for Europeans and a significant contribution to Europe’s economy.
*based on 2014 list prices